Benefits of Having a Mobile Responsive Website for Your Business

Website | 10 Oktober 2018

Nowadays most people explore the internet using smartphones, where they can use it easily whenever and wherever they want, also when they want to search for information on the goods or services they need.            

When they visit your site and get an unattractive display or even bad-looking because your website is not mobile responsive, what do you think? You will regret it if your website display is attractive only when it’s opened on the dekstop, right? Here are some of the benefits of a mobile responsive website that you can consider to creat mobile responsive website.

1. Optimalizing the layout of content

If the customers browsing to your web page using their smartphone, generally the design of your website will automatically zoom out to make all the website content can be seen on the phone screen. This can be good because your visitors can reach all the content on your website, but this also makes it difficult for them to find the information they need. The mobile-responsive website help your website visitors find the information they need with the settings you have done, so that the less important content can be hidden and shows only important information on the phone screen.

2. Adapt the content that is shown

The purpose of your potential customer in visiting a website varies. If you have a restaurant, few of your website visitors browsing your web page through their smarthphone don’t want to see photos or videos on your website, or they dont want to see how good your website is through the website display you have set but they only need information about your restaurant hours, where your restaurant is located or looking for contact.

However, some of your potential customers browsing your web page on the desktop to find out the credibility of your business, or just want to know the atmosphere you offer from your restaurant. You can consider those two different things above to reset the appearance of your website so that it is not only attractive to be accessed on the desktop, but can also be adjusted for display on a smartphone.

3. Increase Google ranking

Google is prioritizing mobile responsive websites. It can be said that websites that have not been modified to mobile responsive website can be victims because they can’t get top ranking on Google search results. Most of the traffic to your website is obtained from the Google search engine. If your website is not displayed there because your site is not mobile responsive, it will certainly be a disadvantage for your business

And that's the reason why you need to make sure your web design agency creates a responsive website.

About The Author

Nabilah Marhah

Hello! I'm Junior Marketing Associate of PT. Mitra Kreasi Asia.