Soto Djoeragan

Graphic Design, Photography

Kedai Soto Djoeragan is an Indonesian restaurant that specialized in soto by Betawi Kitchen, in Mall Alam Sutera Food Court.

We developed a marketing collateral that conveys the cultural aspect in a modern way, we are using wood element to match the interior design’s concept of the restaurant and a traditional ornaments to bring up the mood. The photography is captured in a humble mood to show the affordable price of the menu.